In The Internet Age You Have To Watch Your Fringe Candidates

Nothing wrong with this piece.  Candidate fuck-ups are stories finished in a day.  But of course, as Tim Powers notes, you lose that day's news-cycle. There's a way to think of it in economic terms; the money you spent that day to get your message out has gone up the flue.  So when someone like Jago greases a Tory, you can measure what it cost the campaign in cold hard cash.  "Winning the debate" is nice.  Making them bleed money is better.

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